Automotive General Sales Manager

Volkswagen of Everett - Everett, WA 98204

Lead a Winning Team. Drive Performance.

Rairdon's Volkswagen of Everett | Everett, WA | Full-Time

Are you a proven automotive sales leader who knows how to inspire a team, drive results, and deliver an exceptional customer experience? Are you ready to take your career to the next level with a dealership that rewards performance and invests in its people?

Rairdon's Volkswagen of Everett is looking for a dynamic, results-driven General Sales Manager to lead our sales department, develop top talent, and drive continued growth.

If you thrive in a fast-paced environment, love building winning teams, and are motivated by strong earning potential, we want to meet you!

About the role

What You Can Earn

TOTAL ANNUAL COMPENSATION POTENTIAL

$84,000$180,000

Performance-based pay plan

Earn 6% of monthly new and used vehicle department gross profit, in accordance with the terms of the pay plan.

Additional bonus opportunities

Earn additional bonuses for exceeding monthly customer satisfaction targets and sales objectives, according to the pay plan.

Your leadership makes a difference, and your earning potential reflects the impact you can have. Bring your experience, drive your results, and build your future with us.

Why Build Your Career at Rairdon's?

• A performance-driven culture: Your results matter, and strong performance is recognized and rewarded.
• A team built for success: Lead, coach, and mentor sales professionals in a department with established processes and clear expectations.
• Room to grow: Explore opportunities for career advancement as you continue to develop your leadership skills.
• Supportive leadership environment: Help build a culture where team members learn from one another and succeed together.
• A comprehensive benefits package: Access valuable benefits designed to support your health, financial future, and work-life balance.

Benefits

• Medical, dental, and vision insurance, plus voluntary short-term disability, accident, critical illness, and hospital indemnity insurance.
• Plan for your future: 401(k) retirement plan with employer match, subject to the introductory period and other eligibility requirements.
• Paid time off: Earn paid sick leave at one hour per 40 hours worked. Eligible full-time employees receive additional annual PTO based on length of service: 40 hours after 36 months of continuous service and 80 hours after 120 months, subject to company policy.

Responsibilities

As General Sales Manager, you'll play a key role in shaping the performance, culture, and success of our sales department.

• Lead and inspire: Motivate, develop, and support a high-performing automotive sales team.
• Coach for results: Train salespeople on effective sales techniques, handling objections, closing deals, and delivering a great customer experience.
• Drive sales performance: Establish goals, monitor key performance metrics, and implement strategies to meet and exceed sales targets.
• Create exceptional customer experiences: Help ensure every customer receives attentive, professional service, and resolve concerns promptly.
• Build customer confidence: Support the team in understanding vehicle features, performance, benefits, and available options to help customers make informed decisions.
• Manage inventory strategically: Oversee vehicle ordering, pricing, merchandising, and inventory levels to align with sales objectives and market demand.
• Lead with data: Use CRM tools, sales reports, and performance metrics to identify opportunities and make informed decisions.
• Stay ahead of the market: Keep current with automotive industry trends, product knowledge, and evolving customer expectations.

Requirements

We're looking for an experienced automotive sales leader who combines business acumen with a genuine passion for developing people.

• Proven experience as a Sales Manager in the automotive industry.
• A strong track record of achieving and exceeding sales goals.
• Excellent leadership, coaching, communication, and team-building skills.
• The ability to analyze sales metrics and turn insights into action.
• Experience using CRM software and other automotive sales tools.
• The ability to thrive under pressure, adapt quickly, and lead confidently in a fast-paced environment.
• A commitment to customer satisfaction, accountability, and continuous improvement.

Ready to Lead What's Next?

If you're an ambitious automotive sales professional ready to make an impact, grow a talented team, and unlock your earning potential, we want to hear from you.

Join Rairdon's Volkswagen of Everett and help us turn great people, smart processes, and strong leadership into exceptional results.

Take the next step in your automotive leadership career.