Automotive Internet Sales Manager

Malloy Ford of Alexandria is seeking a motivated, customer-focused Internet Sales Manager to lead our digital sales efforts and help customers move confidently from online inquiry to showroom visit and vehicle purchase. This role is responsible for managing internet leads, improving appointment conversion, supporting the sales team, and delivering a responsive, professional experience at every stage of the buying process.

About the role

The ideal candidate is an organized sales leader who understands the importance of timely follow-up, personalized communication, accurate CRM activity, and consistent coaching. Automotive sales or dealership internet sales experience is preferred, but candidates with strong leadership, sales, and customer service backgrounds are also considered.

Work Requirements:

• Ability to commute to Alexandria, VA required
• Valid driver's license required

Responsibilities

• Lead and support the dealership's internet sales and digital lead management process
• Respond promptly and professionally to online inquiries by phone, email, text, and other communication channels
• Build relationships with prospective customers by understanding their needs and providing helpful, personalized information
• Set, confirm, and track appointments while maximizing showroom visits and sales opportunities
• Monitor lead response times, contact rates, appointment activity, show rates, and sales performance
• Maintain accurate, complete, and timely customer records in the CRM
• Follow up consistently with unsold leads, missed appointments, and customers who are still considering their options
• Coach and develop internet sales representatives on communication, follow-up, objection handling, and appointment-setting techniques
• Collaborate with sales management, the showroom team, and other departments to create a seamless customer experience
• Help ensure online listings, vehicle availability information, pricing details, and customer communications are accurate and up to date
• Participate in sales meetings, training sessions, and performance reviews
• Follow all dealership policies, manufacturer standards, and applicable laws and regulations

Requirements

• Previous experience in automotive sales, internet sales, business development, customer service, or a related field
• Leadership, coaching, or team development experience preferred
• Strong communication and relationship-building skills
• Excellent organization, follow-up, and time-management abilities
• Comfortable using CRM systems, digital communication tools, and standard office technology
• Ability to work in a performance-driven environment while maintaining a customer-first approach
• Strong attention to detail and commitment to accurate documentation
• Professional, dependable, self-motivated, and able to handle multiple priorities
• Valid driver's license and an acceptable driving record
• FOCUS CRM and Reynolds & Reynolds experience preferred

Benefits

• Competitive base pay with performance based incentives
• Health, dental, and vision insurance
• 401k retirement plan with company match
• Paid time off and holidays
• Paid training and professional development
• Employee vehicle purchase and service discounts

Why Join Malloy Auto Group

• Multi-location auto group with a strong community reputation
• Supportive ownership and leadership team
• Opportunity to lead and shape a high performing sales department
• Relationship driven sales culture
• Long term career growth and stability